Organizing & Mobilizing
Campaign Planning 301: Spectrum of Allies
Training Materials | Ages 15-28
Created for SPROG: Know the difference between service-based, education-based, and change-based campaigns, Understand the three types of power (power over, power with, and power within), Understand the components that make up a strategic campaign, Understand the difference between tactics and strategy, Learn how to plan strong long- and short-term campaign goals, Learn how to use the spectrum of allies tool, Understand the theory behind mobilizing allies to build power, Learn the components of a strong tactic, Understand how to plan escalating tactics in a campaign, Know the difference between tactics and strategy, Learn how to work backwards on a timeline to plan a campaign.